Haygarth has produced this ground-breaking new cookbook to support the Why I Love Organic campaign as it moves into the second year of activity on this high profile three year campaign. The book features over 70 beautifully illustrated recipes from organic lovers including celebrities Kate Humble, Lorraine Pascale, David Haye and Raymond Blanc.
In Discover Organic, celebrities, chefs and home cooks share their passion for organic food, and show just how easy it is to eat organic. Their stories and recipes demonstrate how eating organic doesn’t have to be difficult, exclusive or expensive. It’s practical, great tasting, better for nature and above all – something we can all make part of every mealtime.
Talking about her involvement in the new cookbook, BBC Presenter Kate Humble commented; ‘Food is our daily fuel and our children’s future, so as consumers and as citizens, it’s important to make the right food choices. When I buy organic it's because of the wildlife factor. I am 100% in favour of farmers looking after wildlife and many farmers do that. But with organic you get the extra reassurance on the label."
Haygarth is supporting the publication of the book with PR activity across all media, including social media, with recipes from the books organic lovers already proving popular with leading women’s and lifestyle publications.