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We took Juvéderm, a leading brand of facial fillers, and transformed their technical presentation (on this complex and clinical topic) into an attractive, engaging and highly motivational event for a high-end audience – specifically Tatler readers. Our Festival of Beauty not only equipped guests with the know-how to get the most out of a consultation but it also helped close the all-important gap between awareness and conversion.


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in the blanks

To address the barriers holding people back, our experience wasn't just informative, it was highly engaging, ensuring guests left feeling empowered about the product and brand. From glossy presentations by world-renowned experts and a live demo to mini one-to-one consultations and a visualiser app that showed them what they could expect, everything was designed to demystify, engage and drive successful consultations.

Universal appeal

Aimed at press, industry professionals/clinics, influencers and crucially, consumers, our experiential beauty festival turned so many heads that our UK event paved the way for a series of global events. As a global toolkit, it was rolled out across multiple continents, attracting hundreds of attendees on the day, reaching millions of potential customers via live streams and marking the start of an on-going programme of consumer events.

Seen in all the
right places

With so much rich content, the presentations and live demo were also live streamed on Facebook, creating further reach and additional touchpoints for consumers and clinics to get involved.

And, as the 'festival' was an ideal setting to showcase further brands in the Juvéderm portfolio, we seamlessly incorporated a CoolSculpting area, which hosted its own live demos of the fat reduction treatment.